Making the most out of a web design consultation means making sure you ask the right questions. This will get you all the important information you need to determine whether or not they’re a good fit for you or the company. Here are four questions you’ll want to ask your web designer:

Some web designers may offer services apart from web design. They might know how to do digital marketing or even how to brand your company. They might also be able to provide valuable services, like content marketing, video production, affordable search engine optimization (SEO), and even logo design. These often go hand-in-hand with your website, so it would be easier if the person or company behind your website is also in charge of your digital marketing. 

Availing of these other services would create a more cohesive brand for your company, which will also reflect in your website. Since your website will usually be the touchpoint between you and your customers, it’s worth asking your web designer or company if they offer any supplemental services.

Your web designer can’t create your website without your input. By asking them what they’ll need from you, you can also prepare the materials. This includes brand style guides, the kind of content you’ll want to publish, and graphics used. Some may even ask for other information that you might need some time to gather, like customer information or an analysis of your financials. 

Knowing these things ahead of time can make sure that you’re ready to hand on the necessary assets to your designer. It will also show them that you’re serious about the project and that you want to be as efficient as possible. 

As websites are the focal point of digital marketing and promoting your business, this is usually a top priority. You’d want your website done as soon as possible. Knowing the expected timeframe from your web designer will also give you insight into how big you want your website to be; it takes time to create and design one. While most web designers will give a rough estimate of a time frame, this is justifiable, as it largely depends on your website needs. The more you’ll want out of your website, like numerous web pages, lots of bright and colorful graphics, mobile and tablet compatibility, the longer it’s going to take to complete. 

By asking your web designer this question, you’ll also be able to determine what is feasible for your website and what isn’t. This can help optimize your website and its content to make it as user-friendly as possible. 

You’ll want to make sure that your web designer or company has a professional process that is efficient and focused on you and your company. They must also be able to properly explain the motivations behind each step of their process so that you can determine whether or not that process will show itself in your website and benefit your company. 

A sign of an efficient and well-designed process is one that includes regular consultation with you. Everything they do with your website has to be to your satisfaction, and if they regularly request feedback and properly implement it, then that’s a web designer worth investing in. 

You’ll also want to make sure that their process is aligned with yours, such that they don’t move on to the next step of the project without your input or approval. This guarantees that both of you will be on the same page and that there are no surprises while working together. 

Your web designer will be ready to answer all your questions, so it’s important to come prepared with all of the questions you’ll want to ask. A web design consultation is the best opportunity you’ll have to get to know a web designer and see if they are fit for the vision you have in mind for your website. These questions will definitely help you get the most out of your consultation and figure out which designer is best for you.

The Stack Group is a family-run digital design and marketing agency in Agawam, Massachusetts that offers affordable search engine optimization and digital marketing services. We love working with businesses of all sizes to help you rank higher and maximize your social media footprint. Get in touch with us today to see how we can help you grow your business!